A very good writer taught me how to write.

When I first joined an advertising agency as a writer some 30 years ago, I thought I knew how to write. Then I met a British gent who would be my boss, my mentor and friend for the next 10 years. I still have a list of his writing tips that I saved from those days. One of my favorite quotes from him is, "If I would've had more time, it would have been shorter." It would be very rewarding to pass along the wisdom he gave to me. Throughout my writing career, I have been responsible for pro... Read More >>